Capture insights on each mobile app user’s behavior, interests and preferences and use those details to drive in-app and cross-channel personalization.
Mobile apps have become a vital means of engaging and interacting with increasingly mobile audiences. In fact, for many companies their mobile app users represent their most loyal customers. As a true multi-channel, real-time personalization platform, Evergage tracks user behavior and empowers marketers to deliver 1:1 experiences inside the app and across other channels (e.g., website, web app, email) – and vice versa.
Track user behavior in iOS or Android mobile apps and deliver personalized messages and experiences – in real time – within the app or across other channels.
Track Real-Time Behaviors
Log mobile app user sessions, screen views, time spent per screen, purchases, products added to cart, and more.
Provide Cross-Channel Analytics
Gather insights on mobile app users and immediately utilize those insights to personalize experiences on other channels.
Display In-App Messages
From within the Evergage platform, create and deploy in-app messages to communicate with individual users or a segment of users.
Deliver personalized experiences and relevant offers to mobile app users when they are most engaged with your app.
Include 1:1 product and content recommendations – based on individual interests and intent – inside your mobile app.
Support IOS & Android Platforms
Collect detailed behavioral and engagement data from mobile app users on both iOS and Android devices and then personalize experiences on either platform.