Turn your company’s most important marketing asset into a dynamic ambassador that uniquely responds to each and every visitor.
Whether your goal is to drive online sales, generate leads or maximize page views, Evergage’s real-time personalization platform enables marketers to track and understand website visitors at an unprecedented level and then deliver segment-based and/or machine learning-driven experiences based on individual attributes, interests and intent.
Personalize website experiences for visitors based on their behavior, intent, source, location and many additional attributes.
Understand Explicit & Implicit Data
Beyond clicks and referring source, understand true interests and intent by monitoring engagement, active time on a page, hovering, scrolling and more.
Segment audiences based on geo-location, weather, campaign source, and attribute data, as well as deep behavioral insights such as brand and category affinities.
Change Any Area of Your Site
Make inline changes – sections (divs), text and images – anywhere within a web page. Easily deploy infobars, slide-ins and callout notifications too.
Boost ABM initiatives and target visitors from key accounts based on their company, industry and firmographic data the moment they land on your website.
Build Responsive Campaigns
Use Evergage’s Visual Editor to create personalization campaigns and to ensure they are fully responsive and optimized for mobile web visitors.
Leveraging customizable recommendation “recipes” (customized algorithms), insert individualized product and content recommendations into any web page – typically in less than an hour.
Assist Shoppers & Browsers
Deploy a shopping/browsing companion that automatically builds a list of product or content items a visitor has previously viewed. Or draw attention to items by highlighting how often they’ve been viewed or purchased by other site visitors.
Test, Test, Test
Run A/B and multivariate tests to gauge how campaigns – including product and content recommendation strategies – perform against one another.