Personalized Search for Every Visitor

Deliver more relevant, personalized search results, and improve product discovery for each and every shopper!

Evergage SmartSearch™ combines the industry’s deepest behavioral tracking with the multi-layered machine learning algorithms of Evergage Recommend to suggest individually relevant search terms and products – the instant someone begins typing. Leveraging each shopper’s current and past session behavior, implied intent, purchase history, and even offline sales data, the solution dramatically increases search result relevance, product discovery and conversion rates.

A shopper identified with a brand affinity for Adidas (image on left) – based on current or past session behavior – sees Adidas shoes more prominently displayed when searching for “sneakers,” “running shoes” or “shoes.” Utilizing a shopper’s known behavioral and purchase history, Evergage SmartSearch delivers gender-specific results for search terms like “shoes” or “shirts” (image on right).

Deep Data
Factoring in both current and past session behavior, Evergage SmartSearch delivers personalized search results consistent with each shopper’s true interests and intent – based not just on clicks, but actual engagement. Brand affinity, content preferences, categories, styles, sizes, geography, gender, price sensitivity and more are all taken into consideration.

Machine Learning
Leveraging both aggregate shopper data and individual behavior, Evergage SmartSearch allows retailers to combine multiple machine learning models with matching search results. Different strategies can be built, deployed, tested and even targeted to different personas.

Easy for the Marketer
Evergage SmartSearch can be layered into a company’s existing search capabilities in a matter of hours. The solution plugs right into your existing search engine and e-commerce site without the need for IT.

Real-Time Catalog
Saving time and increasing accuracy, Evergage SmartSearch does not require a product catalog integration. The solution automatically detects out-of-stock and discontinued items and immediately removes these items from search results.

Attribution
Easily determine which search terms, phrases and products are driving the most conversions and revenue. From within Evergage Core, marketers can view, track and report on the latest statistics in real time helping inform merchandising and editing.

Evergage is Fast to Implement and Easy to Use, Without Developers!

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