The Personalization & CDP Summit is right around the corner. Now in its sixth year, we’re expecting over 300 marketing, e-commerce, customer experience and product management executives, professionals and developers to gather at the Boston Convention & Exhibition Center September 18-20, 2019 to explore the current and future state of personalization and customer engagement.

Registrants from companies like Abercrombie & Fitch, Citrix, Converse, Dell, Dermstore, Fidelity, New Balance, Newegg, Nikon, Quick Base, Venus Fashion, Western Union, Zumiez and many many more have already signed up!

The Personalization & CDP Summit is the industry-defining event for personalization and customer data platform strategy, planning and execution. This year’s theme is “Connecting in the Age of Machine Learning,” and the event will be bigger and better than ever before. 

Attending The Personalization & CDP Summit 2019? Or, interested in joining us? Here are personalized agendas and top things to add to your schedule to help optimize your time onsite. 

Agenda Overview

This year’s agenda covers the hottest topics in personalization and customer engagement. Through a variety of keynotes, panels, workshops, presentations and real-world case studies featuring leaders and practitioners across industries, you’ll learn proven strategies and solutions to solve some of the biggest challenges your company faces. 

Roll up your sleeves as you dive into topics such as:

  • Bringing data sources together to create a single picture of each prospect or customer 
  • Making the most of your data within a customer data platform
  • Delivering individualized experiences across web, email, mobile, advertising and in-person channels
  • Discovering successful strategies for personalization campaign development and execution 
  • Enabling developers to support business users with templates, integrations, custom components and more

The agenda features something for everyone including executives, campaign managers, strategists, data analysts, and developers!

Your Personalized Agenda

With four unique tracks per day and 30+ total sessions to choose from, it’s going to require careful planning to get the most out of the two jam-packed days. No worries! We’ve crafted personalized agendas by vertical or persona to help optimize your time onsite at the event.

Personalization & CDP Summit 2019

Personalization & CDP Summit 2019

Personalization & CDP Summit 2019

Personalization & CDP Summit 2019

Personalization Summit Agenda

Can’t Miss Keynotes

We also have to mention the fantastic keynote sessions we have lined up! Our keynote speakers this year will be addressing the challenges marketers face in building real human connections in the digital age. They’ll offer tips and best practices for successfully leveraging customer data, machine learning and more.

  • Connecting in the Age of Machine Learning, Keynote by Karl Wirth, CEO and Co-founder at Evergage featuring guest speakers from Carhartt, Fidelity Investments and Berkshire Hathaway Shoe Holdings  
  • Building Authentic Relationships in a Digital World by Abhishek Dalmia, Managing Director and Partner at The Boston Consulting Group
  • Being Data-Driven in the Experience Economy: Predicting the Future of CDPs, Keynote by Sheryl Kingstone, Research VP of Customer Experience & Commerce at 451 Research

You’ll walk away from these keynotes well-prepared to face the future of marketing. 

1-on-1 Training and Strategy Sessions

In between sessions and during networking breaks, be sure to grab some time with product experts in the Evergage LearningLounge. Schedule time in advance and enjoy a one-on-one deep dive to discuss your company’s pain points and receive complimentary advice on next steps.

And if you’re an Evergage customer, enjoy exclusive access to the Evergage Client Operations team during LiveLab hours. Interact with the team that gets it all done behind the scenes. Consider this the Evergage “Genius Bar.” Bring your challenges and get concrete solutions.

Networking Opportunities

Party at Boston hot spots during Summit! Don’t miss this year’s Welcome Reception on Wednesday evening, September 18th at Legal Harborside to kick off Summit. Enjoy waterfront views, indulge in hors d'oeuvres and sip on cocktails as you mingle with peers, conference speakers and the Evergage team.

On the first official day of the event, September 19th, engage in morning and afternoon networking breaks, roundtable discussions during lunch, and an early evening cocktail reception to celebrate the conclusion of Day 1 at Lawn on D, right next to the convention center. The networking continues the next day too with breakfast, a morning break, lunch and a closing reception in the afternoon.

Join Us for the Event!

Don’t miss out! Register today and visit The Personalization & CDP Summit page for more information on the agenda, speakers, venue and more! 

Tickets are $499 each, but we invite you to use discount code SUMMITBLOG to save 40% and attend for just $299. Want to save even more? Contact the Evergage Summit team for group rates. 

Questions, suggestions, comments? Contact the Evergage Summit team!

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