By the end of the year, companies that have fully invested in online personalization will outsell those that haven't by 30%. Responding to each shopper's unique preferences and intent across channels is key to building customer loyalty and driving sales.
Join Evergage CEO & Co-founder, Karl Wirth, and Carhartt’s Director of Global D2C Digital Platforms, Anna Cole, during the session, “Putting One-to-One Personalization to Work” on Thursday, June 27th at 3:45pm.
This session will describe how Carhartt built a real time, right-now “omni-personal” system and supporting technology that delivered results — including a 23.5% campaign lift. Karl and Anna will address using data to create customer-specific, on-the-spot personalization, as well as using AI to keep optimizing.
Also, join Evergage and partners CrowdTwist and TurnTo on Tuesday, June 25th at 6pm for a happy hour. Enjoy food, drinks, beautiful views and networking. Space is limited. Reserve your spot today.