The Forrester Wave™: Experience Optimization Platforms, Q2 2018 evaluated vendors on their "Current Offering" and "Strategy." The "Current Offering" section consists of four capabilities: online testing, behavioral targeting, recommendations and platform experience. Of these capabilities, online testing was given the highest weighting (40%), but companies may wish to adjust the weightings to best suit their own objectives. Evergage received the highest score of all vendors in recommendations, tied for the highest score in platform experience, and received the third highest score in behavioral targeting among all vendors evaluated.
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