Why Evergage
As the industry’s most advanced and complete real-time personalization and customer data platform (CDP), Evergage empowers organizations to transform the dream of 1:1 customer engagement into reality.
Businesses today recognize that success depends on customers having great experiences.
What makes a customer experience great? The key is to make each customer feel special. People want to be remembered, understood, supported and even surprised and delighted – not treated like everybody else. Companies who put this into practice vastly outperform their competition.
Core to “personalization” is the word “person.” With Evergage’s real-time personalization and customer data platform (CDP), you can systematically understand and interact with each person that visits your site, uses your app or opens your emails – one at a time, “in the moment” and at scale – to deliver a maximally relevant, individualized experience.
THIS IS THE POWER OF 1. IT’S WHAT MAKES EVERGAGE DIFFERENT.
1 PROFILE DRIVING 1:1 EXPERIENCES
Capture in-depth behavioral data, synchronize external attribute data, and keep everything in a single unified profile for every visitor/customer/account. Understand each individual’s identity, affinities and intent to enable true 1:1 personalization.
1 MOMENT TO ENGAGE VISITORS
Take into account a person’s complete visit history and combine it with what the person is doing in the current session to deliver a maximally relevant experience – whether based on easy-to-configure rules or machine learning algorithms – in a split second.
1 PLATFORM POWERED BY MACHINE LEARNING
Harness the power and flexibility of the only true real-time personalization platform purpose-built to provide analytics, segmentation, targeting, recommendations, A/B testing, and attribution reporting – across channels and connected to your existing data sources.
1 MISSION TO ACHIEVE RESULTS
Leverage the extensive resources, thought leadership and hands-on guidance from the world’s foremost experts in personalization. Create and launch campaigns with ease, customize and tune algorithms, and rapidly test and iterate to drive business benefits.
The Power of 1 White Paper
Explore how Evergage and The Power of 1 can help you deliver true 1:1 customer engagement and avoid the pitfalls of outdated solutions.